Industry News

BACA Systems Strengthens Leadership Team

New Chief Technology Officer and Chief Revenue Officer will help the company continue to scale.

BACA Systems announces that Whitney Moon and Tim Burke have joined the company as chief technology officer and chief revenue officer, respectively. Moon’s appointment was effective February 15, 2022, and Burke began his role in late 2021. Both report to BACA Systems President Kevin McManus and Founder, Owner and CEO Chuck Russo.

“Whitney and Tim are great additions to the BACA Systems leadership team,” said Russo. “Both Whitney and Tim are respected leaders who bring tremendous skills and experience to our company. Together, they will help us to deliver industry-leading stone fabrication and software solutions to help make our customers more profitable, successful, and efficient in meeting the needs of their customers while we work to continue to expand our business across North America, the United Kingdom and Europe.

Whitney Moon, CTO, BACA Systems

Prior to joining BACA Systems, Moon, 52, held various leadership positions in Engineering, Operations, and Industrial Automation Sales with Adaptec Solutions, a leading provider of robotic automation and material handling systems. Previously, he served in several engineering and market development roles with Genesis Systems, a robotic systems integration company. Moon earned a bachelor’s degree in mechanical engineering from Purdue University.

BACA Systems
Tim Burke, CRO, BACA Systems

Before joining BACA Systems, Burke, 59, a career sales professional and leader, built strong sales teams and developed lasting customer relationships, while increasing revenue at several start-ups and enterprise software technology companies over the past 20 years, including Dassault Systèmes, IQMS, Xeeva, QAD, and Plex Systems. Burke holds a bachelor’s degree in marketing from Central Michigan University.


About BACA Systems

BACA Systems, a Kuka Robotics systems integrator, develops innovative fabrication solutions for the countertop industry and is the leader in Robotic SawJet technology. In addition to offering potential customers the opportunity to travel to the Detroit area at BACA Systems’ expense to see the company’s equipment in action and meet with current customers, BACA Systems provides virtual and regional in-person support seminars to help customers increase their sales and profitability. BACA Systems was founded in 2014. Learn more at 

Reader Interactions

Leave a Reply

Your email address will not be published. Required fields are marked *