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Picture This: A Better Experience for Your Customers Featured Articles Sales and Marketing

Picture This: A Better Experience for Your Customers

By Frank Sciarrino When selling countertops or any other in-home professional service, you must answer three critical questions for your customer: What does it look like? How much is it going to cost? When will ...

Countertop Care and Maintenance: A Customer Service Strategy Featured Articles Sales and Marketing

Countertop Care and Maintenance: A Customer Service Strategy

By Frank Sciarrino  You just finished another countertop installation, you’re heading out the door with another satisfied customer, and you’re on to the next job site. A few weeks later, if not sooner, you’re alerted ...

Increase Your Potential with Suggestive Selling Featured Articles Sales and Marketing

Increase Your Potential with Suggestive Selling

By Frank Sciarrino As someone often traveling from job site to job site, you’re in the market for a new pickup truck that doubles as your office. The 2022 Ford F-150 has what you need: ...

Using Technology to Drive Sales Education Connection Featured Articles Technology

Using Technology to Drive Sales

By Frank Sciarrino It’s late at night, your shop’s closed, but you’re still technically open for business because your customers are on their smartphones looking through your website, comparing you to your competitors, seeking specific ...